More than just templates and stock photos.
When clients approach us about website design, we tend to first ask: Is your school’s website one that converts?
At the end of the day, conversion is the final goal of an independent school’s site. Ease-of-use, accessibility, SEO, and aesthetic must all contribute to nudging parents and/or students down the admissions funnel. And a good site will do all the nudging for you.
Though every independent school will have its own unique site showcasing its brand, certain best practices exist for educational and institutional web design. Our multidisciplinary team has in-depth knowledge of these practices and will transform your school’s digital presence into a marketing hub.
Your brand. Your messaging. Your website.
Web design may seem like a daunting task, especially for something as all-encompassing as an independent school, but miXed digital EDU will sort out the nuts and bolts for you.
For every asset, color, font, and placement of content, we ask ourselves:
- Is this accessible/ADA compliant? Can we make it compliant?
- Is this consistent with the school’s brand?
- Will it communicate the school’s value proposition clearly?
- Does it contribute to easy, intuitive navigation of the site as a whole?
- Does this speak to the school’s intended audience and that audience only?
- Will it hold their attention? Will it move them towards the start of the marketing funnel?
- Is it SEO optimized?
We’ll align your website perfectly with your school’s messaging, core values, and mission statement. Let your brand speak for itself and for your school’s excellence.