Optimizing the Enrollment Funnel
For better or worse, the enrollment funnel is an inescapable part of school admissions. In many ways, it IS school admissions. Every stage of student enrollment is measured against where your prospects are in the funnel.
What tools are you using to measure their progress? Do you have enough resources to meet them at every step? Why do some prospects make it all the way to the bottom and then enroll somewhere else? Do you need better marketing, smarter analytics, more robust lead generation, or all of the above?
The miXed digital EDU team has the experience to evaluate your enrollment strategy’s strengths and weaknesses, generate better leads, and see how your school stacks up against competitors. We’ll help you reach your Mission-appropriate prospects where they live—literally—to retain more of them, so your admissions will feel more like a funnel and less like a bottomless pit.
Our services include:
We dissect your enrollment strategy to find issues and opportunities to help you grow.
We develop targeted strategies empowering you to reach mission-appropriate families fitting your school's ideal profile.
Attrition can be problematic, but fixable. We help schools determine the underlying causes and present clear solutions.
We help schools coordinate inter-departmental efforts to benefit the whole organization.
We help analyze your enrollment funnel to plug leaks and explore improvement opportunities.
Our proprietary software marries marketing and enrollment CRM into one powerful tool.