Blogging Services For Independent Schools
Though the term “blog” might conjure the idea of an online diary or a small business listicle filled with GIFs, well-written blogs actually form the cornerstone of content marketing plans across many industries. A blog solidifies your school’s brand via cohesive messaging, mission statements, and community-oriented posts. It acts as a single location for both current families and prospective families to read your content. Best of all, blogs help with SEO and tend to improve organic traffic when used properly.
Your school definitely needs a blog—to strengthen current relationships and forge new ones via your marketing funnel. More importantly, though, your school needs a good blog. You want one that converts authentically with professional copy that informs and engages its readers.
In short, you want what miXed digital EDU can offer.
Attract potential families with blog posts from expert marketers.
Our consultants and staff members, from our managers to our copywriters, provide our clients with industry-specific knowledge. We don’t write blog posts—we write blog posts for schools. When we create blogs for our clients, we consider:
- your blog’s current analytics, if any, and how to improve them;
- your brand and values, and how to weave it into every piece of content,
- which topics and keywords will attract organic traffic,
- which topics and keywords will serve your current community,
- which tone to use and when,
- how to schedule and share your posts for the best engagement,
- how many posts to schedule on a weekly or monthly basis,
- and more.
